In the rapidly evolving landscape of technology, Eenterprises in India are gearing up for a transformative journey. Unsurprisingly, the focus is mainly on Intelligent Automation and Generative AI. Automation Anywhere’s latest report sheds light on the trends, challenges, and aspirations that mark this significant shift in the business paradigm.
India’s Investment Trends in Intelligent Automation
The Automation Now & Next report reveals a remarkable surge in planned investments by Indian enterprises in Intelligent Automation and generative AI. The increase in AI investments from the previous year a staggering 85%. Which indicates that 63% of Indian businesses will continue to direct resources toward automation. To sum up, the main objective here is automating processes using Artificial Intelligence and Machine Learning.
Key Drivers of Investment
The report underlines the strategic importance of process automation and generative AI as catalysts for exponential growth. A forward-looking approach is evident, with 33% of enterprises planning to adopt Generative AI as a driving force for innovation and transformation.
Productivity is the Cornerstone in India
More than 78% of enterprises identify productivity gains as the primary impact of automation, surpassing all other Key Performance Indicators (KPIs). This emphasis on productivity aligns with the global sentiment, as 72% of respondents plan to invest in AI/ML over the next 12 months.
Insights from Industry Leaders
Automation Anywhere’s Co-Founder and COO, Ankur Kothari, emphasizes the pivotal role of Intelligent Automation in addressing the productivity crisis. Suresh Ramanan from ZS Associates stresses the importance of measuring ROI, confirming the impact of Intelligent Automation on customer satisfaction and employee engagement.
Barriers to AI Adoption in India
Despite widespread recognition, Indian enterprises face deployment challenges. According to the report, data challenges, regulatory/ethical concerns, technical complexities, and data security are significant barriers. However, 33% express confidence in implementing robust security measures, empowering them to embrace these technologies.
Overcoming Productivity Challenges
Indian enterprises are keen on determining the impact of Intelligent Automation based on business ROI, with more than 70% measuring success through customer and employee satisfaction. Industry-specific Intelligent Automation is gaining traction. At least 63% businesses planning to address specialized requirements and move beyond low-stakes task automation.
GenAI & India
The report highlights the necessity of automation at scale for true transformation. Business users play a crucial role in citizen development efforts, but challenges like security concerns (60%) and a lack of technical skills (51%) hinder widespread adoption. The report predicts that generative AI-powered virtual assistants will enable business users to turn conversational requests into consistent, governed, and high-quality complex automation.
Looking Ahead
The future holds significant scaling up of investments in automation and AI/ML. Generative AI is driving the identification of new use cases and improving business outcomes. Organizations are shifting from automating rule-based transactions to providing real-time business insights, unlocking faster decision-making capabilities and enhanced customer experiences.
